Interview avec Christoph
Janz, créateur du comparison shopper Acses
Could you describe the
staff that is in charge of this web and explain the organization you have
set up to cope with commercial as well as technical issues ?
The company behind Acses
is Muenchhoff & Janz GmbH, a two-man company located in Germany.
In general, Mr. Muenchhoff
takes care mainly of the technical issues and I myself mainly of commercial
issues. However, in a small company the tasks are not that highly separated
and both of us are involved in both technical and commercial issues.
How old is your company
Muenchhoff & Janz GmbH
was founded in July 1997, although the company originates from Muenchhoff
& Janz GbR which was founded in 1993. The Acses service has been launched
in November 1997.
Did you get any agreement
with the online store your agent scans?
Yes, we do have agreements
with the stores which Acses scans.
If yes, how have you succeeded
in convincing them to let your agent in ?
This was not difficult,
because there are a lot of advantages for the bookstores when they join
Acses. The main reason to join our service is that we create a lot
of sales for the bookstores. Additionally, they get the chance to present
their stores, their offers and their prices to a big audience, which is
very attractive especially for smaller bookstores. Actually more and more
bookstores are contacting us and ask us to include their stores in our
As fas as users are concerned,
what are the first comments ?
The feedback of the users
is very, very good and very pleasant for us. We receive a multitude of
enthusiastic e-mails, and it seems that the Internet community has actually
been waiting for a service like Acses.
Do you intend in a near
future to integrate additionnal comparison criteria other than price to
your system ?
With regard to the book
offer comparison, we think we have already integrated all relevant criteria.
As a book is exactly standardized, only availability, prices, shipping
times and shipping costs are relevant. When we extend our service to other
product categories which are not as standardized as books are, of course
we will take care to take into account all criteria which the user might
be interested in.
What is your business
model based on ?
Our main source of revenues
are charges which we get from the bookstores. From most bookstores
we get sales commissions, but some also pay a fee per click through. Additionally,
we can create advertising revenues.
Do you plan to reach a
european audience ?
Until now, our service mainly
reaches North American users, because our book catalogue contains only
American books. However, we will soon add further book catalogues, especially
for English, French and German books. Once this is done, our service will
be much more attractive for European users and we expect that this will
significantly increase the number of European users in a short period of
Are you looking for partners
overseas ? In Europe ?
Yes, we are presently looking
for a powerful partner to market our service. The partner could be both
from Europe or from North America.